Digital geo, location-based display & social media advertising

In times of VPN, proxies, dynamic IP addresses & IPv6 connections, it is becoming more and more difficult to play out precise geotargeting. Our Digital Geo is precise and enables you to reach target groups to the exact building! Be it in the catchment area of a branch, around an address, around a geocoordinate, in your sales area or based on specific geographical data: Our expertise and your goals enable individual, cookie-free and GDPR-compliant campaigns that offer high relevance and precision.

With Digital Geo, AZ Direct offers customized solutions for targeted location-based advertising in the digital space. Our unique data expertise combined with a variety of playout channels enables you to locate your target groups geographically with pinpoint accuracy - whether in the vicinity of a store, to the street, to the building or on the basis of zip code 5 and 8 areas.

The special feature: We do not use IP-based geotargeting to locate the areas relevant for playout. Our technology creates relevance and a head start for your campaign, as we only play out where the target group is actually reached.

Thanks to our AI-supported technology and the ability to integrate your own CRM data, we create individually tailored campaigns with virtually no wastage. Whether you want to direct interested parties to your branch or advertise regional offers such as the expansion of fiber optic networks in a clearly defined geographical area - we make sure that your messages reach the right people.

Our solutions are not only cookie-free and GDPR-compliant, but also highly relevant and precise. Rely on Digital Geo with AZ Direct to get the most out of your display and social media advertising campaigns - targeted, effective and data-based.