[Translate to English:] Zielgruppengenaues E-Mail-Marketing [45.000.000 Adressen]

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Targeted e-mail marketing

More than 600 anonymized characteristics can be used to profile your target group. Thanks to the overlap-free selection from the databases of our more than 45 ePool partners, companies achieve a noticeable maximization of reach and cost savings for their mailings and marketing campaigns.

Data-driven and with the largest reach in Germany - the AZ ePool

AZ ePool enables you to run a campaign to acquire new customers as well as a campaign to your existing customer base as newsletter recipients. In addition, e-mail newsletters can be controlled cross-media with display and social campaigns as well as classic postal mailings - also including the geodata level.

Email marketing with AZ Direct - the advantages at a glance

Reach maximization and cost savings for your newsletter through overlap-free selection of recipients in the largest e-mail reach in Germany, coming from more than 45 ePool partners
B2B database with over 2 million e-mail addresses in 720,000 B2B companies selectable at first level by region, employee size, industry, hierarchy. Expandable by workplaces, IT budget, sales volume and topic affinity
High-performance e-mail target groups through best-in-class targeting via AZ DIAS with numerous selection options
Template optimization based on the visual click report and subsequent template consulting
Regional, building-specific and successful e-mail marketing campaigns with high reach
No newsletter approach to existing customers when acquiring new customers or reactivating existing customers by matching via AZ bridgePool
E-mail marketing can be combined with online display advertising, social media and direct mail in a targeted and cross-media manner
Use of ePool for email retargeting and triggered emails in the context of the customer journey
Data protection security thanks to the patented Data Secure[hoch]TTP[/hoch] process and regular quality checks of ePool partners by the AZ Direct data protection department

How e-mail marketing works with AZ Direct

Germany's largest overlap-free email marketing reach for your newsletters and mailings.

E-mail marketing - the right information and content for your recipients

We can exclude the possibility of addressing your customer base via e-mail marketing for new customer offers by comparing them via AZ bridgePool at person, household or building level. This ensures that your existing customers are satisfied with your online marketing activities.

The AZ ePool can also be used for email retargeting and trigger mailings in the context of the customer journey.

You are on the safe side in all use cases: with our patented Data SecureTTP process and regular quality controls of the ePool partners by our data protection department, we guarantee the protection of your data.