Listbroking: Mit passgenauen Adressen zum Kampagnenerfolg

Reaching new customers starts with the right addresses. With our list broking service, we provide you with exactly the right target groups for your offering from over 2,500 German address lists – independently, competently, and in compliance with the GDPR. Whether private or business addresses, we find the right contacts for your direct marketing.

Targeted selection instead of wastage

Thanks to our many years of experience as a list broker—and as a founding member of the Council Listbroker of the German Dialogue Marketing Association (DDV) DDV Deutscher Dialogmarketing Verband e.V.—we select addresses from the multitude of available lists that have already responded positively to dialogue advertising. This minimizes wastage and increases marketing efficiency.

Address refinement with AZ DIAS

All addresses can be refined with over 600 profile details from our audience targeting system AZ DIAS – from sociodemographics, psychographics, and consumer characteristics to geodata and credit rating information. We use specially developed scorecards to narrow down the target group even further, ensuring that your campaign reaches exactly where it is needed.

Data protection compliant & exclusive

Our patented Data Secure[hoch]TTP[/hoch] process ensures that all data is processed anonymously and in compliance with the GDPR. Many address databases are available exclusively from AZ Direct – a clear competitive advantage for your new customer campaigns.

Your advantages with list broking from AZ Direct:

  • Independent advice from experienced list brokers

  • Addresses that have been proven to respond to advertising

  • Wide range of selection options

  • Maximum deliverability thanks to verified data quality

  • Increased profitability in customer acquisition

Start a conversation with us
 

Henning Rolfsmeier

 

Product Consultant Zielgruppenmarketing

Our product portfolio of postal advertising

Mit postalischer Werbung DSGVO-konform Neukunden erreichen

Direct mail

Potential for target group-optimized new customer acquisition via direct mail

Direct-Mail-Retargeting bei AZ Direct

Direct mail retargeting

Direct mail retargeting: converting web store visitors into new customers after the fact

Mit Postwurfspezial neue Kunden erreichen

Direct mail special: Postwurfspezial

Gain new customers through partially addressed mailings with a direct mail special. AZ Direct optimizes and controls the cost-effective distribution of partially addressed mailings to your potential new target group.

Reach new customer groups immediately with list broking from AZ Direct