AZ Direct is an arvato subsidiary and Germany’s leading provider of marketing information. As a full service provider for successful dialogue marketing, we provide companies with support in acquiring new customers and profitably developing their existing customer bases.

We put together individual solutions from a wide range of sectors, including multi-channel marketing, household addresses, data qualification and analysis, address maintenance, list broking, supplements, campaign management, CRM integration, geo, neuro and ethno-marketing and online marketing.

We do this by analysing and typifying target groups, validating data and conducting data enrichment and address selections. Our portfolio of services also includes central campaign management or decentralized management using marketing measures on demand, such as retailer networks.

The AZ Direct Group is also a partner in noteworthy joint ventures. This enables us to offer our national and international customers the best possible service in all aspects of dialogue communication.

arvato is one of the leading internationally networked media and communications services providers. More than 67,000 employees design and implement bespoke solutions for all kinds of business processes across integrated service chains, for business customers from around the world. Its portfolio includes all services related to the creation and distribution of printed materials and digital storage media, as well as data management, customer care, CRM services, supply-chain management, digital distribution, financial services, professional and custom IT services, and the direct-to-customer distribution of educational media.