2005

• Merger between the arvato companies AZ Direct and BFS finance, and the InFoScore group, the new company is headquartered in Baden-Baden

2004

• Fusion of the already to the AZ Direct-group belonging Swiss directmarketing-specialist SPDS and dm-plus Direktmarketing AG to the AZ Direct AG, Switzerland
• Takeover of the Swiss dm-group from the bwv holding, including the dm-plus Direktmarketing AG, St. Gallen, the dm michelotti AG, Rotkreuz and the dm-plus Direktmarketing GmbH, Vienna Formation of Abacus Deutschland (Düsseldorf), a joint venture between AZ Direct and Doubleclick.

2002

• Renamed as AZ Direct
• Integration within the arvato AG into arvato direct services

2001

• bedirect (Gütersloh/Neuss) is founded as a joint venture of the business department of AZ Direct and Creditreform
• AZ starts online list brokering system with E-mail lists; markets webmiles exclusively, Europe’s leading cross trade online bonus program

2000

• Produces information mailing when Deutsche Post AG first issued shares, sends mailing to 30 million households
• Cooperation with Acxiom a worldwide leading company in customer data integration and CRM
• Expanding services portfolio by online direct marketing (E-mail direct marketing)

1999

• Integration into Bertelsmann Services Group, business field: data management
• Restructuring of AZ national businesses, bundling sales areas and expanding data material business
• Development as a leading information provider and dialog marketing expert in Europe

1998

• Assigned to the board for industries. Renamed as AZ Direct Direct
• Founding Swiss Post Data Services, a joint venture with the Schweizer Post

1997

• Restructuring into two businesses areas: ‘business’ and ‘consumer’
• Starting bedirect the first online service for selecting business addresses

1994

• Starting Deutsche Post AddressGmbH (Gütersloh), a joint venture with the Deutsche Post AG

1990

• Take over of Jaeggi & Weibel (Zurich)

1989

• Take over of Meyer Direkt (Hamburg)

1986

• Starting regio select (micro geography), today AZ DIAS

1984

• Shift to business area technical information

1983

• Starting company info bank (FIB), today contains “TOP 120.000”: differentiated business information on and decision makers of all German major companies

1980

• Renamed as AZ Direct Marketing Bertelsmann

1978

• Take over of publienvio (Spain)

1973

• Take over of Richard Scholz (Springe / Berlin) and RMA Rhein-Main-Adress (Bad Homburg).
• Opening branches in Switzerland and Austria

1971

• Starting address agency

1968

• Registered in register of companies as A-Z Direct Marketing
• Headquarters moves from Rheda to Gütersloh

1966

• Company is founded as address center in the Bertelsmann Buchclub (Book Club)